VELIQ
VELIQ
Precisionatthespeedofambition

RedBone Gym

A results-focused gym brand and website that justified premium pricing and drove a 90% increase in new memberships.

ServiceWebsite Development
ClientRedBone Gym
Year2025
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Problem

A premium gym was competing on price against budget chains despite offering a genuinely superior fitness experience.

RedBone Gym had top-tier equipment, certified trainers, and real transformation results โ€” but their digital presence made them look like any other local gym. Their website was outdated, had no booking system, and failed to communicate their premium positioning.

RedBone Gym showcase 1
RedBone Gym showcase 2
Solution

We built a results-focused brand and digital experience that justified premium pricing and drove membership growth.

We created a bold visual identity, a high-converting membership landing page with transformation testimonials, and a streamlined online trial booking flow. New member sign-ups increased 90% in the first quarter post-launch.

RedBone Gym gallery 1
RedBone Gym gallery 2
RedBone Gym gallery 3

Next project.